A High Point in Platform-Based Brand Styling Variation

It costs huge amounts of money to develop a new automobile design.  For decades, manufacturers with more than one brand have been spreading ...

Cadillac's First Seville

The first-generation Cadillac Seville (1976-79) was given a clever marketing twist, as is mentioned here .  The Seville was smaller that oth...

Ford's Controversial Scorpio II in Context

Ford of Germany marketed a model named Scorpio from 1985 to 1998.  There were two versions, the second of which, sometimes called Scorpio II...

Cadillac's 1948 Redesign Brand Image Continuity

I point out in my e-book "How Cars Faced the Market" that upscale makes tend to maintain visual brand identification continuity ov...

Richard Howard Stout's Fascinating Article on 1950 GM B and C Bodies

A magazine I truly loved, especially when Michael Lamm edited it, was Special-Interest Autos, published by the Hemmings organization. Here ...